FREQUENTLY ASKED QUESTIONS

  • At Empower Sounds Media, we take a data-driven approach to assess and optimise growth for our clients. Our proprietary Empower Sounds Media Growth Metric (ESMGM) provides a structured method to track storytelling effectiveness and audience engagement over time.

    We evaluate success using three core pillars:

    1️. Reach: Expanding Your Brand’s Visibility

    2️. Resonance: Enhancing Audience Engagement

    3️. Conversion: Driving Tangible Business Impact

    To learn more about this book a call with us or send us message.

  • No, your content will be hosted on your own platform. Empower Sounds Media provides strategy, production, and growth support, but you retain full ownership of your content, brand, and distribution channels. We help you launch and optimise your content on platforms like Spotify, Apple Podcasts, YouTube, and your website—but everything remains under your control.

  • Yes! We help you optimize for both audio and video platforms. Video podcasts are a great way to expand your reach, and we support:

    🎥 YouTube strategy – Titles, thumbnails, descriptions, and engagement tactics.

    🎬 Editing & formatting – Optimizing video for YouTube Shorts, Instagram Reels, and TikTok.

    📊 Performance tracking – Measuring audience retention and conversion rates across platforms.

  • Most production companies only edit and publish content—we go beyond that by fostering an engaged, purpose-driven community of diverse founders and social enterprises who use storytelling to create impact. Our approach integrates:

    ✔ Growth strategy – Helping you scale and monetize your content effectively.
    ✔ Brand positioning – Ensuring your podcast aligns with your mission, values, and overall business goals.
    ✔ Data-driven insights – Using ESMGM to track impact and continuously refine your approach.
    ✔ Community-building – Supporting diverse entrepreneurs, changemakers, and mission-driven brands in amplifying their voices and fostering meaningful connections.

    We don’t just produce podcasts—we cultivate ecosystems where stories inspire action, brands build trust, and communities thrive.